Disney has just recently signed a deal with LEGO to release three franchises through the toy block building company.
Two of these will be Pixar properties, specifically Toy Story and Cars, the other one being Prince of Persia. The Pixar sets will premiere with Toy Story and Toy Story 2 in January followed by Toy Story 3 and Cars in June of 2010. The LEGOs are being produced in standard and DUPLO (for young children) variations, and will invite anyone to recreate the adventures from the hugely succesful and beloved movies. The deal between the two brands synonimous with family entertainment will yield more LEGO franchises in the future.
I can already see Angus MacLane smiling…
For more information read the Disney/LEGO press release here.
Last modified: February 15, 2009
Lego and Pixar… always two large items of my life. I’d never thought I’d see the day when they’d come together.
My big question is: Why didn’t they do this before WALL-E came out?
– Euphreana
Toy Story is simply more marketable than wall-e. there’s a lot more characters and situations to explore.