{"id":2906,"date":"2010-03-16T07:58:37","date_gmt":"2010-03-16T07:58:37","guid":{"rendered":"http:\/\/pixarplanet.com\/blog\/new-tech-from-dolby-and-masterimage-to-power-toy-story-3"},"modified":"2010-03-16T07:58:37","modified_gmt":"2010-03-16T07:58:37","slug":"new-tech-from-dolby-and-masterimage-to-power-toy-story-3","status":"publish","type":"post","link":"https:\/\/pixarplanet.com\/blog\/new-tech-from-dolby-and-masterimage-to-power-toy-story-3\/","title":{"rendered":"New Tech from Dolby and MasterImage to Power Toy Story 3!"},"content":{"rendered":"\n<p><a href=\"http:\/\/pixarplanet.com\/blog\/images\/1021.gif\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" align=\"right\" style=\"width: 127px; height: 88px\" src=\"http:\/\/pixarplanet.com\/blog\/images\/1021.gif\" border=\"0\" \/><\/a>Pixar continues to be on the cutting edge thanks to their partnership with innovators in the projection industry!<\/p>\n<p>It was <a href=\"http:\/\/www.marketwatch.com\/story\/dolby-unveils-dolby-surround-71-at-showest-2010-2010-03-16?reflink=MW_news_stmp\" target=\"_blank\" rel=\"noopener noreferrer\">announced<\/a> at <a href=\"http:\/\/www.showest.com\/filmexpo\/index.jsp\" target=\"_blank\" rel=\"noopener noreferrer\">ShoWest<\/a>, the Las Vegas theatre industry convention, that the Lamp is working closely with <a href=\"http:\/\/www.dolby.com\/index.html\" target=\"_blank\" rel=\"noopener noreferrer\">Dolby<\/a> to launch their new technology, Surround 7.1, with Toy Story 3. DS 7.1 will provide an &quot;exciting sensory experience&quot; made for enhanced 3D film projection. Basically, we should expect sound to match the superior image this summer. [via <a href=\"http:\/\/www.variety.com\/article\/VR1118016476.html?categoryId=13&#038;cs=1\" target=\"_blank\" rel=\"noopener noreferrer\">Variety<\/a>]<\/p>\n<p>Theatres premiering Pixar&#8217;s brand new film at ShoWest today will use <a href=\"http:\/\/masterimage3d.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">MasterImage<\/a> 3D MI-2100 Projectors to showcase Day &amp; Night. Pixar&#8217;s new short is described as a 3D film, aligning with the <a href=\"http:\/\/pixarplanet.com\/blog\/first-look-at-upcoming-short-day-night\" target=\"_blank\" rel=\"noopener noreferrer\">rumors we&#8217;ve heard<\/a> claiming the vignette will use 2D animation with 3D inside the lines. I guess we&#8217;ll just have to wait until after the premiere screenings to get a better idea of the animation style and story of Teddy Newton&#8217;s Pixar directorial debut. [via <a href=\"http:\/\/www.dcinematoday.com\/dc\/pr.aspx?newsID=1785\" target=\"_blank\" rel=\"noopener noreferrer\">DCinemaToday<\/a>]<em><\/p>\n<p>Remember, today is the day that initial reviews will start to pour in for Toy Story 3. Check back here for reports from ShoWest!<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"tmnf_excerpt\"><p>Pixar continues to be on the cutting edge thanks to their partnership with innovators in the projection industry! It was announced at ShoWest, the Las Vegas theatre industry convention, that the Lamp is working closely with Dolby to launch their new technology, Surround 7.1, with Toy Story 3. DS 7.1 will provide an &quot;exciting sensory &hellip;<\/p>\n<\/div>","protected":false},"author":9,"featured_media":4020,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[109,2,19],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>New Tech from Dolby and MasterImage to Power Toy Story 3! - Upcoming Pixar<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pixarplanet.com\/blog\/new-tech-from-dolby-and-masterimage-to-power-toy-story-3\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New Tech from Dolby and MasterImage to Power Toy Story 3! - Upcoming Pixar\" \/>\n<meta property=\"og:description\" content=\"Pixar continues to be on the cutting edge thanks to their partnership with innovators in the projection industry! It was announced at ShoWest, the Las Vegas theatre industry convention, that the Lamp is working closely with Dolby to launch their new technology, Surround 7.1, with Toy Story 3. DS 7.1 will provide an &quot;exciting sensory &hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/pixarplanet.com\/blog\/new-tech-from-dolby-and-masterimage-to-power-toy-story-3\/\" \/>\n<meta property=\"og:site_name\" content=\"Upcoming Pixar\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/upcomingpixar\" \/>\n<meta property=\"article:published_time\" content=\"2010-03-16T07:58:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/s3.us-east-1.wasabisys.com\/upcomingpixar\/blog\/wp-content\/uploads\/2015\/03\/placeholderfeatured.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"602\" \/>\n\t<meta property=\"og:image:height\" content=\"281\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Marin Munoz\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@upcomingpixar\" \/>\n<meta name=\"twitter:site\" content=\"@upcomingpixar\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marin Munoz\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/pixarplanet.com\/blog\/new-tech-from-dolby-and-masterimage-to-power-toy-story-3\/\",\"url\":\"https:\/\/pixarplanet.com\/blog\/new-tech-from-dolby-and-masterimage-to-power-toy-story-3\/\",\"name\":\"New Tech from Dolby and MasterImage to Power Toy Story 3! - Upcoming Pixar\",\"isPartOf\":{\"@id\":\"https:\/\/pixarplanet.com\/blog\/#website\"},\"datePublished\":\"2010-03-16T07:58:37+00:00\",\"dateModified\":\"2010-03-16T07:58:37+00:00\",\"author\":{\"@id\":\"https:\/\/pixarplanet.com\/blog\/#\/schema\/person\/764dfa1963b3870f8cfbb9f7815564ff\"},\"breadcrumb\":{\"@id\":\"https:\/\/pixarplanet.com\/blog\/new-tech-from-dolby-and-masterimage-to-power-toy-story-3\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/pixarplanet.com\/blog\/new-tech-from-dolby-and-masterimage-to-power-toy-story-3\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/pixarplanet.com\/blog\/new-tech-from-dolby-and-masterimage-to-power-toy-story-3\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/pixarplanet.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"New Tech from Dolby and MasterImage to Power Toy Story 3!\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/pixarplanet.com\/blog\/#website\",\"url\":\"https:\/\/pixarplanet.com\/blog\/\",\"name\":\"Upcoming Pixar\",\"description\":\"A Pixar News Blog\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/pixarplanet.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/pixarplanet.com\/blog\/#\/schema\/person\/764dfa1963b3870f8cfbb9f7815564ff\",\"name\":\"Marin Munoz\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/pixarplanet.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g\",\"caption\":\"Marin Munoz\"},\"url\":\"https:\/\/pixarplanet.com\/blog\/author\/marin-munoz\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"New Tech from Dolby and MasterImage to Power Toy Story 3! - Upcoming Pixar","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/pixarplanet.com\/blog\/new-tech-from-dolby-and-masterimage-to-power-toy-story-3\/","og_locale":"en_US","og_type":"article","og_title":"New Tech from Dolby and MasterImage to Power Toy Story 3! - Upcoming Pixar","og_description":"Pixar continues to be on the cutting edge thanks to their partnership with innovators in the projection industry! 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