Wow, that is amazing L&S!
Once in theatres, as per my own rule.
Once on DVD, working on another as I type.
Well, once you complete another viewing, both you and I would be tied with the number of viewings for the DVD.
Two more timesthis week and probably a couple more…
I saw it today in my film class, so that makes a total of 4 or 5. 
I lost count after 50…so maybe after last night about 60.
Oh, man, I wish I’d counted. I’m sure I’ve seen it over ten times, but my best guess would be 23.