PBuilder: Yes, those posters were on his blog, but I didn’t see the ‘James-Bond’ inspired vintage poster there, so I’m not sure if it’s by him or another artist with a similar style.
EXACTLY!
I can has trailers and featurettes, please?
quite honestly, they’ve released so many new roundtables that I’ve started to not even watch them anymore 
I agree with everyone here that they should definitely release some new clips soon. I mean seriously- we’re only about two months away by now.
I’m actually kind of glad they’re not releasing too many clips or plot details. I think they over did it a bit with Toy Story 3.
I’d rather the new characters. I’d be very angry if they Toy Story 3’d us to death like last year.
I kinda cover my eyes and ears about plot details and “pre-screening” reviews or anything along that line. New characters poster and turntables are fine, though, because they are harmless and serve no other purposes than whetting our appetite.
I don’t mind the new characters either. It’ll be fun going into the film without having seen a chunk of the footage. Additionally, all of the trailers and clips seem to focus on early scenes; we don’t know much besides the basic plot. At least this way we get some cool designs, and are able to predict how each character will fit into the overall story. Granted, most will probably be cameos and racing opponents, but it’s still interesting.
I am with you guys, I prefer watching turntable videos about the characters rather than see clips and be spoiled so soon,
The movie is only 2 months away,I want new clips!!! 
I want them too, but I prefer to see just some action scenes, like the one showed at the wondercon
Ok guys MORE new characters…lol and this time its 4!! all japanese, including new retro style posters of Japan
accesspixar.blogspot.com/2011/04 … sters.html
gorgeous retro posters and awesome new characters design, Japan …FTW
Endrizzi: Cool characters! I hope I haven’t offended you in any way since I haven’t used your links for the main page.
I like the character designs on these Japanese cars.
Me too, although I do wish they had Anime/ Miyazaki eyes. Now that would’ve been a really clever Art Shift.
Yeah, like the Japanese news anchor in the first Cars.
I really love the Japanese retro posters! Maybe they should display this in cinema lobbies in Japan! 
I’m kinda glad they’re not giving away much of the plot, but it’s the constant bumping and plugging that is bugging me. They are even showing off insignificant characters, and yes, they have every right to do so, especially because there are a lot of fans like us who are interested even in background characters, but it gives me the impression that Pixar is ‘showing off’ to make up for their lack of confidence that this is a sequel instead of an original movie.
Whereas with Kung Fu Panda 2 and Puss in Boots, it’s all quiet on the publicity front. This strategy, of course, does not budge into the public consciousness as often as Pixar, but it does give you the feeling that Dreamworks is confident and self-assured. Or perhaps they really have nothing to show and are rushing to finish the job. I don’t know. All I know is that it’s less annoying than what Pixar is doing now.
There is nothing wrong with trying to hype up enthusiasm, of course. But this kinda menial stuff should be reserved for the ‘Art of’ books. I’d rather they release a brand-new poster every month or so without repeating the ‘glowing globe’ theme, and post occassional updates instead of hogging the movie website headlines with a ‘marketing blitz’.
Can’t see how the release of characters is related to the movie being a sequel. Let’s see if they do it with Brave, an original feature.
As you said, we fans are interested on looking at every character. And we’re probably the only ones who do it. I don’t think it works as a publicity strategy for regular audiences. It’s just a fan-hype-booster. And unfortunately, not all of us have access to the art book, so I’m glad they do it online.
It’s like every decision. Some will be annoyed and some will love it. You and I representing both fronts 
I’m actually quite interested to find out! Cos’ this started since Toy Story 3. The ‘great three’ (Ratatouille, Wall-E, and Up), as I like to call them in my mind, had a classic format of:
teaser trailer->teaser poster->first and only theatrical trailer->theatrical posters->three-four featurettes->three-four TV spots
Other studios still follow this classic format.
HTTYD.
LOTG.
Rango (which had a multitude of background characters, but only wrote their synopses on the official website instead of sending press releases to movie websites).
Rio.
Only Pixar seems to be doing this ‘character-a-day’ bumping thing since TS3. I seriously doubt there will be as many characters in Brave as there were in the sequels, so maybe they won’t try this strategy. Maybe something like Tangled with the classic format, with ‘web-exclusives’ such as the advertisement spoofs that were released on their Youtube channel but not on traditional broadcast channels. Or maybe multiple TV spots and sample clips like Despicable Me and Megamind did.
Although, I highly doubt that Pixar will do advertisement spoofs for Brave. But you never know…
Well, yes, but again, on a personal level to me, this smacks of desperation. If they’re confident it will be a great movie, why did John Lasseter need to reassure us that it won’t be a spoof? Maybe it was in response to criticisms from the trailers. In which case, they really should have done better and more ‘serious’ trailers. Again, the James Bond trailers are great examples of having some fun while still maintaining a level of danger and intrigue.
If they’re confident they have great characters, why do they have to reveal every single one of them almost every day instead of letting us discover them for ourselves (like Rango and KFP2)?
If they’re confident, why do they need to resort to viral marketing such as ‘ChromeLeaks’ and the secret video to catch our attention? Yes, it’s pretty creative marketing, but once again, this is just to thrill the fans and it comes off as pretentious (to me). I’m not saying I don’t enjoy these little marketing gimmicks, as I’m looking forward to the movie too and every morsel of info is delicious. But this constant ‘dripfeeding’ and playing all these covert advertising games comes off as trite and kitschy for a studio which takes pride in its work and the loyalty of its fans.
Again, I appreciate some of the marketing tactics that Pixar are using on us. Some like ‘Chromeleaks’, I find very creative. But I think they should scale back on it and not badger us too much. You might love being badgered, but I find it annoying, even if it’s for a film I love or look forward to.
Up hadn’t a lot of background characters to promote. Ratatouille had more, but still.
WALL·E had a lot (not as much as TS3 and Cars 2), and while it didn’t the exact same character campaign as said movies, you could access to a wallpaper from every background robot in the website, at least.
And I don’t have idea what badgered means, sorry.
My point exactly. Ratatouille had a whole plethora of side characters, but they didn’t pull this ‘a character a day’ stunt back then.
Which is what TS3 and Cars 2 also did, but Wall-E didn’t have ‘a character a day’ with turntables and synopses. Rango also has detailed character synopses for the background characters, but these are left for the official site like Wall-E.
And like I said, Kung Fu Panda 2 also has a huge cast, but they’re not plugging the heck out of it (yet).
Oh, no need to apologise. I wouldn’t know a word of Spanish beyond mucho gracias if you asked me. 
Here’s a dictionary definition. Basically I feel like I’m being buggered by Pixar too often for insignificant characters and viral ‘ARG’ campaigns, when they should really be quietly focusing on producing a good movie for us.
I apologise if I have offended any fans, but this is a valid criticism which I think Pixar should take note of for future marketing campaigns. Act less like the annoying kid in class who shows off and more like the quiet genius who aces the tests with flair.