I’m sure many of us animation fans have had the argument with a friend, colleague, family member, whoever, that animation is not a genre, and it is not just for kids. I know I have had moments of endless frustation at explaining this concept to some. Brad Bird threatened in The Incredibles DVD commentary, that if another person asked him what it was like to work in the “animation genre”, he would punch them.
Animation has, it seems, been typecast. In Western countries for the most part. People see fuzzy little animals bounding around on screen, eating carrots, throwing pies, and people see that the film is a good babysitter for their children. And why not, most western animated films and shorts are quite suitable for children. It’s almost the medium’s own fault. They have let themselves be typecast. In Japan, we have amazing films from Studio Ghibli, which most certainly are not really for children. Yet here we have this Western attitude, that animation is for kids.
Some companies are trying to break this mould. Movies like Persepolis (albeit an Israeli film, not a Western one), WALL-E, Ratatouille and particularly, IMHO, The Incredibles. However, I still get the feeling more can be done. I think Pixar should challenge many parents beliefes and ideologies about animation once and for all. Show people really what animation can be. I get the feeling, although they are making more mature films, that they still are trying a little to much to please most audiences. The great British philosopher, Bertrand Russell, once said:
I feel by Pixar making their films for everybody, they don’t have the ability to shine. I want a blockbuster from Pixar*. The Incredibles was halfway there. Brad Bird really shook things up. I want The Lord of the Rings or Gladiator as done by Pixar. But I don’t just want the blockbuster, I also want something with explicit hard hitting messages. Take a Boston Legal episode and have it made by Pixar, or Charlie Wilson’s War and Michael Clayton done by Pixar.
Certainly, if is just people talking, then why not shoot it in film because it’s cheaper and quicker. But Pixar is a hub of genius’ and experts in their field, so I am sure they can brainstorm and come up with someway to do it best. Some way to satisfy that PG-13 Pixar film craving inside me, a film that blows us away with its epicness in much the same way the the MOS sequences in LOTR and The Dark Knight took my breath away.
Pixar are the ones to do this.
- Some may argue that all Pixar films so far are blockbusters, but I mean it in the general sense of the term, i.e when you hear the voice over guy go “In the blockbuster event of the year” in association with really grand, epic, films like LOTR and Spiderman.