Consider this: The Academy Awards are a little over four months away. Voting for nominees takes place even sooner.
For that reason, Disney/Pixar is already running a "For Your Consideration" ad promoting Toy Story 3 in the film industry publication, Variety Vari3ty.
Today’s cover retains the clean black background from the film’s theatrical campaign, featuring Buzz Lightyear’s goofy yet heroic pose. We’re willing to bet that there are a lot more promos on the way, probably diverging from this design along the way.
You may remember last week’s launch of Disney’s brand new Awards site. If you haven’t seen it yet, you owe it to yourself.
Your thoughts?
(via Pixar Talk/Awards Daily)