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Incredible Inspiration For MacBook Air?

News Pixar Steve Jobs The Incredibles

MacCast has asked the question, was Apple’s new MacBook Air inspired by a scene in Pixar’s, The Incredibles?

As you may have seen, Apple have been marketing the fact that the Air is thin enough to slide into a manilla envelope, as seen in the advertisement. But this is reminiscent of a scene from The Incredibles, in which Bob (Mr Incredible), slides out a tablet-like computer from a manilla envelope which he found on his desk at work.

Since Jobs was in charge at Pixar at the time it just made me wonder if maybe the scene inspired him to think up the Macbook Air or was it just random coincidence. Maybe the ad agency just borrowed the concept for the commercial, who knows?

says the article. What do you think? Comments are always open. Thanks A113.

Last modified: February 12, 2008