If you haven’t caught Brave in theaters yet, now could be your last chance before the November 13 DVD release. Like Toy Story 3 and Cars 2 before it, Disney is expanding Brave‘s theater count from 500 to 1,700 this Labor Day weekend to bring in some last-minute cash.
To date, Brave has earned a solid $230 million domestically. With the summer movie season coming to an end after a humdrum August, the movie will leave most theaters following this engagement. Disney’s Dave Hollis explains, "We wanted to try it again and use messaging that says, ‘Get it while you can, one last time before these films head to video.’"
Pixar movies returning to the cinema has become a common occurrence as of late with Finding Nemo 3D, Monsters, Inc. 3D, and the recent Memorial Day AMC engagement. It could be many years, though, before Brave returns to theaters. To see if Brave is playing in your area, head over to Fandango. Otherwise, Brave arrives on DVD and Blu-ray on November 13.
(Via LA Times)
Will you see Brave one last time this weekend?